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That said, the expansion comes as the carrier sees strong indicators to suggest the timing is right to reenter these markets.
In Canada, Virgin says its flight will be supported by travelers heading to India via London. It flies to the Indian cities of Bengaluru, Delhi and Mumbai.
Plus, the airline will market the flight as part of its joint venture with Air France, Delta and KLM. It’ll operate in partnership with Virgin’s Canadian partner, Westjet, which altogether can offer many more one-stop itineraries.
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Meanwhile, Virgin believes that its return to Ghana will be successful because the market needs more competition. The route from London to Accra is currently operated exclusively by British Airways with daily flights from LHR and three-times-weekly flights from London Gatwick Airport (LGW).
This flight is designed to appeal to VFR (visiting friends and relatives) traffic, Virgin said. The U.K. is home to one of the world’s largest Ghanaian diaspora populations, and about 10% of travelers on this route are expected to connect onward to New York — another major hub for Ghanaians.
“Riyadh and Accra join Toronto as new routes for summer flying in 2025, and we see huge opportunities to connect friends, relatives and businesses with our new services. We’re also delighted to build on our codeshare with SkyTeam partner Saudia, further strengthening connectivity in the region, and beyond, and bringing new benefits to our loyal customers,” Juha Jarvinen, Virgin’s chief commercial officer, said in a statement.
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Publish date : 2024-09-07 02:00:00
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